Pinterest has 250 million monthly active users. 34 percent of American maintains a Pinterest account. So, the whatever business you do whatever service you have you can get your target market on Pinterest.
Pinterest allows us to create a personal account and business account. If you want you can use both. One account for your business and one account for you.
A business account has some extra features. Its make business accounts more powerful. The personal account doesn’t have these features. Let’s talk about
How to Create Pinterest Business Account
- Visit www.pinterest.com
- A popup will appear with login your account and sign up option.
- Click over the signup you will see a form.
- look at the below of the signup form. You will see create a business account.
- Now put your email and passwords and click over the create.
Another way you can convert your personal account into a business account.
If you create your account a few years ago, Now you can convert your personal account into a business account.
- Log in to your Pinterest personal account.
- click over the three dots (…) on the top right side.
- Put your email if you want to change and click over the continue.
- Put the necessary information, your business name, category, etc.
I hope you have converted your personal account into a business account.
Benefits of Pinterest Business Account
Now you know how to create a business account, or how to convert your personal account into a business account. let’s talk about the benefits of Pinterest business account.
It’s Required: Every business need a Pinterest account. Whatever business you have. You should maintain a business account on Pinterest.
Pinterest Business Account is FREE: Any business can maintain a profile or business account on Pinterest because it’s free. You don’t need to invest extra money here. All you have to do is just sign up with your email and fill up the necessary information.
Rich Pin: Pinterest has a rich pin option. That can help you to get exposed to Pinterest. Any business account can create a rich pin. But the personal account doesn’t have this option.
Pinterest Analytics: Pinterest business account has analytics option. where you can analyze your best pin, pin impression, views, clicks, website clicks, and more advanced data.
Audience Insights: Another great tool business account has is audience insights. If you use these tools you can identify your audience interest, age, gender, and country location. This awesome tools also have Pinterest audience insights tools.
Promoted Pin: If you want to advertise op Pinterest promoted pin can help you. Its work like Facebook, Twitter ads. You can select a pin from your boards and you can set up your campaign, audience, budget and more.
If you are an e-commerce owner then Pinterest can help you a lot. You can showcase your product on Pinterest. You can claim your website and can get some extra benefit.